Saving lives is what doctors are known for but here comes a surprise: the US President is poised to save millions of lives by ensuring that your next cigarette pack comes with a warning. World over, non-smokers have reason to cheer as America’s toughest smoking law has been introduced in the form of a bill by the US President Barrack Obama. The congressional Budget office estimates that the regulation is likely to pull down underage smoking by 11% over the next 10 years.

Stricter Guidelines for Tobacco Advertising

Today’s consumers are highly conscious of health implications of anything they consume. Now tobacco companies will be forced to refrain from using terms like "light”, "low", "mild”, and “candy, fruit- and spice-flavored.” However, tobacco ads are prominently displayed in athletic and entertainment events, where women and children are more frequent visitors.

Recent survey reveals that one out of five Americans smoke and around 4.4 million people die due to smoking related illnesses. Despite firm resistance by the industry and tobacco's political backers, the bill got passed.

The bill was strongly backed by the country’s main health groups such as:

• The American Cancer Society
• The American Heart Association
• The American Lung Association.

The law will assume a significant role in educating next generation Americans about the ills of smoking and its long term side- affects.

Smoking Law and Personal Injury Claims

Typically, claims relating to personal injury arise upon purchase of products that are dangerous. This spells legal trouble for the manufacturer of the product.

The recent tobacco law requires the following to be implemented by tobacco companies:

• fully disclose ingredients and additives
• stop targeting youths with their marketing campaigns
• stop using terms such as "light," "low" and "mild" to market their products
• Include warning labels on packaging that dominate the front and rear panels.

The law seems to be clear that the manufacturer of the product is held civilly liable for the harm that is caused as a result of a product that is inadequately warned or negligently manufactured.